THE HUMAN CONNECTION

For years, we've been hearing about how bad airline service
is, but recently "a United employee impressed me enough to
forgive the company, give them another try, and I even
bought her a box of candy from the airport gift shop to
thank her. What did she do that was so impressive?
She listened, got us seats on the next available flight,
and smiled while she did it.
She did her job with personality, humility, friendliness
and style. She laughed with us, sympathized with our flight
being delayed, and took time to get us the best possible
connections. It took her no more than a few extra minutes,
but the fact that she cared and was doing her best left a
huge impression" said Dr Humbert.
United airlines is a big corporation, with thousands of
employees, and yet this woman in the Seattle airport
clearly valued our business. She treated us as friends; she
treated us with respect, kindness and concern.
I recently heard an ad for a large insurance company,
boasting that they do not use automated machines on their
phones, and promising that every call would be answered by
a human being within 60 seconds. It was a powerful ad, with
a powerful message and it obviously struck a chord – I
remember it out of all the thousands of ads I've heard
recently.
In an age of impersonal business transactions, the human respect us. 

To give your business or professional practice an
unbeatable edge, answer your own phone. Use your first name
and address customers by their names. Reach out and touch
someone in a warm and friendly manner, and they may become
your customer for life!