ATTRACTING RICHES (AND MONEY)

Making money is an interesting hobby. There is lots of
money in the world and the world is awash with it. There is
more money floating around, changing hands and making
people wealthy than ever before. And yet, most of us work
very hard trying to find a way to attract more of it.
Here's a simple rule: Making money is hard; being of
service is easy.
And here's the brilliant corollary: If you can serve enough
people, they will give you money out of gratitude.
Too many business people go directly for the money and find
it awfully hard to get ahead. Money does not want to be
trapped or tricked or corralled. Money is a reward for the
service we provide to others and in some strange way, it
flows to those who serve.
Do you need a good business plan, good people and good
products? Of course! But the primary focus must be on
providing value and serving your customer. If you do that,
and do it with honesty, with style and enthusiasm, the
money will follow. It always has and always will.
We all prefer doing business with people we like and trust.
We prefer doing business with people who make things easy,
who serve us well, and who stand behind their product and
do it with an easy smile and lots of grace.
Only rarely is a deal based primarily on price. I routinely
drive past businesses (grocery stores, lawyers, repair
shops) who might offer a lower price in order to do
business where I have confidence in the value I'll receive.
I bet you're the same way and in business, you want to use
that to your advantage.
Find a way to provide extraordinary service and the money
will follow. That's been my experience and I trust it. I
think it'll work for you, too.