Wednesday, November 20, 2019

TELLING STORIES MAKE YOU A BETTER LEADER

Why is it important to express your ideas in the form of a story, rather than just as bullet points in a memo? Crafting compelling stories will help you get ideas across in a way that will motivate people to action. They aid in decision-making by appealing to both sides of the brain. They are timeless and work with all demographics. They make your ideas more memorable, more likely to be shared and more inspirational. In short, telling stories helps make you a better leader. So, how do you know what stories you need to tell?

Here are 3 story prompts to help you get started:

1. Where do we came from? - Nobody ever quit their job and started a company for a boring reason. Find that reason for your company’s founder and tell that story. It will infect everyone with the same sense of purpose and passion.

2. Why can’t we stay here? – Human beings are creatures of habit. Change is an unwelcome visitor. This story provides the rationale for why change is needed and a real human reason to care.

3. Where are we going?
– A vision is a picture of the future so compelling, people want to go there with you. And the best way to paint that picture is with a story about what that future will look like when you achieve it.

Start crafting your own compelling stories!

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