Wednesday, February 4, 2009

COACHING FOR PROFITS

Over the years, Michael Gerber has become famous for his recommendation that business leaders "work on their business more than they work in their business." This week I saw a classic example of that problem! Successful entrepreneurs are absolutely passionate about their business! They love it. They love making sales. They love the opportunity, and they will do whatever it takes to be successful.They do everything except maintain perspective.
Remember the old dictum that "if you fail to plan you are planning to fail?" This week I talked with a wonderful guy who's business is doing pretty well. He's making money and the business grew about 15% last year. Not bad. Except he's swamped. He's stressed and frustrated and he knows he needs a coach. So he called me. During our 40-minute call, he was interrupted and put me on hold three times! When we talked about coaching, he told me he didn't think he would have the time for it. He desperately needs to make some changes, but he's too busy! He's drowning and doesn't have time to learn to swim.
When you're busy, you need a coach! Athletes spend more time with their coaches DURING the season, than during the off-season, right? The time to pause, close the door and talk with your coach is when things are hectic, when things are going well, when you're busy! If you're working too much, if you're working long hours, and know things "should" be better, send me an email. Let's get on the phone and talk about it. There really is a better way! When you're ready for a change, please contact me. My email is: yommy68us@yahoo.com

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