YOUR SUMMER CAMPAIGN

I am a huge believer in short-term goals. Long-term goals
are useful, but it's the short-term projects and summer
campaigns that make all the difference in life.
Your competitors will take the summer off. Your employees
will take vacations and you'll need to cover for them, and
you will want to do some of your own fishing or attend some
ball games, or take the kids camping. These are good
things! But--and it's a huge but!--the coming few weeks can
make all the difference to your bottom line at the end of
the year.
While the world is enjoying the "lazy, hazy, crazy days of
summer" you want to set new sales goals, and achieve them!
While everyone else is relaxing in the long days of summer
(or the cold days of winter for our subscribers "down
under), you want to be laying the foundation for a
magnificent year!
This summer, get a jump on the competition. Get a jump on
your future! This summer, be busy. It's during the long
days of summer that our harvest is growing and our fortune
is created. Use the summer well. Be busy about important
things and when fall comes and everyone else is picking up
where they left off this spring, you'll be far ahead of the
pack.