Wednesday, May 30, 2018

CLONE YOURSELF!

One of the key distinctions between creating your own job
and building a business is the ability to hire other people
to work for you and in some cases, do your work for you.
Most professionals run their "practice" as a business for
tax and accounting reasons, but in fact they have a job
they have created for themselves. They may enjoy being
their own boss, but they still have to show up and do their
work in order to get paid. That's one definition of a "job."
Increasingly, professionals are training others to do much
of what they used to do themselves. Attorneys use legal
assistants, and physicians are delegating more and more
work to both nurses and the relatively new profession of
"PA's" - Physician Assistants. The most successful sales
professional I know has a personal staff of four people who
work for HER, not for her employer. (Important
distinction!) In many cases, her staff can close sales even
if she is on vacation. Her commissions continue while she
is on the beach!
Successful business people learn to delegate. They hire
experts who can strengthen and diversify the office. They
understand that training and leading a team will always be
more profitable than doing it all yourself.
Learn to delegate and to train and supervise others. The
key to building your business is almost never "doing" more;
it's hiring and supporting great people.

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